Kate Moss no more the face of Rimmel.

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Kate Moss has been replaced by Pop star Sophie Ellis-Bextor as the new face of cosmetics giant Rimmel.Kate Moss who has been the face of Rimmel since 2002 has been side lined by the cosmetics giant who were looking for a much younger promoter.So,they choose Sophie 29, over Moss,34.

"Kate Moss has been fantastic but Rimmel wanted a new, fresh face. Sophie was the obvious choice. She is sexy and savvy with flawless skin and bags of attitude. She's admired by young girls, she's also a yummy mummy and men think she's gorgeous," the sundaymirror reported a source as saying.

On the other side Kate Moss has been reinvited by lingerie giant Agent Provocateur to renew her contract with them and she has just finished shooting six amazing promotional ads for them.